Morocco’s hospitality industry has entered a new chapter with the opening of the Taghazout Bay Marriott Resort, the first property operating under the Marriott Resort brand in the country. Located in the heart of Taghazout Bay, near Agadir, the new beachfront destination expands the Kingdom’s premium tourism offering in one of its fastest-growing coastal regions.
The opening also marks Marriott International’s arrival in Taghazout Bay, a destination that has become increasingly popular for surfing, wellness and leisure travel. With the addition of the new resort, the destination’s accommodation capacity now reaches approximately 4,800 beds, further strengthening its appeal to both domestic and international visitors.
Set along Morocco’s Atlantic coastline, the resort has been designed to blend contemporary hospitality with the surrounding natural landscape. Guests are welcomed through the Greatroom, Marriott Hotels’ signature social space that combines relaxation, productivity and social interaction in a modern setting.
The property features 250 guestrooms, including 29 suites with private balconies or terraces overlooking the Atlantic Ocean, landscaped gardens and swimming pools. The architecture emphasizes open spaces and natural materials, creating a seamless connection between indoor living areas and the coastal environment.
Inspired by the landscapes of Taghazout Bay, the interior design incorporates natural stone, wood, handcrafted textures and warm earthy tones reflecting the surrounding beaches, cliffs and ocean. The result is a refined atmosphere that celebrates Morocco’s Atlantic heritage while delivering a comfortable and contemporary guest experience.
Beyond accommodation, the resort offers a complete lifestyle experience centered on wellness, gastronomy, leisure and local discovery. Visitors are encouraged to explore the region’s renowned surfing culture, scenic coastline and authentic Moroccan traditions.
The opening supports Taghazout Bay’s long-term vision as a sustainable, year-round tourism destination. A diverse calendar of sporting events, cultural activities, family entertainment and culinary experiences continues to enhance the destination’s international reputation.
With the launch of Morocco’s first Marriott Resort, Taghazout Bay further establishes itself as one of Morocco’s leading premium travel destinations and highlights the growing confidence of global hotel brands in the country’s tourism sector.
